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Franchising


Overview

Thank you for your interest in franchising a White Hen. For nearly 40 years White Hen has served as one of the premier convenience store chains in the greater Boston area. Renowned for its quality, cleanliness, and customer service, White Hen's 57 stores serve more than 75,000 customers each day with a full line of distinctive products including national brand, fresh sliced deli items, custom made sandwiches, salads, soup, gourmet coffee, and more. From traditional suburban and city profiles to office workers and rural settings, White Hen's expertise in delivering first rate quality products and outstanding service is the hallmark of the brand.

There are 57 White Hen stores in Massachusetts and New Hampshire.

The White Hen franchise is a turnkey operation providing the potential for both financial and personal rewards. Our program gives our franchisees the benefits of nearly 40 years of experience. White Hen's professional, experienced franchise management team will provide you with the support you need.

White Hen provides a complete business service package, including:

  • Building, Leasehold, and Equipment Improvements
  • Rent and Real Estate Taxes
  • Marketing and Advertising
  • Training and Merchandising
  • Accounting and Payroll Services
  • Business Development Counseling
  • Business Risk Insurance
  • Continual Research and Development

The information presented here is a brief summary, full details are described in the Uniform Offering Circular provided during the interview process.

Franchisees of White Hen stores enjoy an affordable, reputable, and supportive program, distinguished by strong management skills and a nearly 40-year track record.


Qualifications

Our commitment to quality and customer satisfaction has made White Hen a highly respected name in the franchise industry.  We look for people who share our goal, people who have the commitment it takes to operate their own successful business.

Are you a people person?  Successful franchisees enjoy serving and working with people, and understand that a thriving service business depends on satisfied customers.

How high are your standards?  Successful franchisees are committed to customer satisfaction and to achieving the high standards of cleanliness and freshness necessary for selling quality food products. 

Are you a hard worker?  Are you willing to put in the long hours necessary to succeed in an extended hour business open seven days a week?

Are you retail or food service oriented?  Previous experience is helpful.  If you have never worked in a retail or food environment, do you have the capacity and desire to learn?

Are you willing to work within the franchise system?  Successful franchisees understand the importance of teamwork in maintaining a strong franchise system.  Will you enthusiastically implement recommended programs?  Can you retain the flexibility to change within program guidelines?

The cost will vary by location, but the typical investment average is $52,000 to $75,000 which includes:

  • Processing Fee
  • Security Deposit
  • Inventory
  • Supplies
  • Initial Licenses

Our net worth requirement is $100,000 with $50,000 available for the initial cash investment.


Request Information

If you are the kind of person who can commit to delivering the White Hen difference of fast, friendly food service, and can meet the financial requirements, you can request additional information by email Franchising  or calling 781-762-4444. Please fill out our application completely Franchise Application. (pdf)